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“It’s about change management’: Sir Martin Sorrell says the billable hour is dying, but getting clients to move in is proving harder
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    2559 Results for ‘tiktok’
  • Marketing on Platforms

    Here’s what the major platforms Meta, TikTok, Twitter, others are likely wishing for this holiday season

    December 21, 2022
  • tiktok
    Marketing on Platforms

    Why a DTC jewelry company is placing its bets on organic growth via TikTok

    September 28, 2022
  • Member Exclusive

    Media Briefing: Why business publishers are finding value in social video ad revenue

    June 6, 2024
  • Member Exclusive

    Future of TV Briefing: CTV continues to be a black box to programmatic marketers

    May 31, 2023
  • Telemundo 24/7 FAST channel programming
    Member Exclusive

    Future of TV Briefing: Streaming subscriber growth re-accelerated in Q3 2023

    November 22, 2023
  • Measuring Success graphic using ruler and coins
    Member Exclusive

    Future of TV Briefing: TV ad industry’s currency changeover won’t happen in this year’s upfront market — but could during its deals

    April 5, 2023
  • pinterest revenue
    Modern Retail

    Con la ayuda de Amazon, Pinterest espera que su último lanzamiento de marketing de ventas de embudo completo se mantenga

    September 21, 2023
  • shopping laptop
    Evolving Agencies

    How agencies are testing live shopping and seeing potential in accelerating conversions

    February 23, 2023
  • Super Bowl

    Here’s what a $7M, 30-second Super Bowl ad can purchase in digital media in 2023

    February 10, 2023
  • Super Bowl

    ‘It’s creativity, it’s not media budget’: How Duolingo’s CMO Manu Orssaud advertised around the Super Bowl

    February 11, 2024
  • tiktok captured users
    Media

    Vox’s short-form video strategy faces TikTok’s monetization issue, but fulfills publisher’s ‘civic duty’

    November 11, 2022
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    Equality and Opportunity

    Why Black creators say relationships with platforms remain strained

    May 17, 2023
  • Agency Culture

    Brat Summer’s sun might be setting, have marketers noticed?

    August 2, 2024
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