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2641
Results for ‘tiktok’
Member Exclusive
Marketing Briefing: Marketers seek help with organic, social personas amid ‘reinvigorated interest in organic content’
May 2, 2023
Gaming & Esports
How the owners of that ‘Dumb Ways to Die’ jingle are benefitting from its TikTok virality
February 17, 2023
Member Exclusive
Media Buying Briefing: How agencies are holding themselves accountable to DEI initiatives
March 11, 2024
Gaming & Esports
‘A long-game move’: Why Coach is entering Roblox to win over younger shoppers
July 29, 2024
Retail Revolution
Ad buyers double down on Walmart’s retail media business as it steps out of Amazon’s shadow
November 25, 2024
Life Beyond the Cookie
Por qué Tropicana apuesta por los medios minoristas cuando Google empieza a eliminar las ‘cookies’ de terceros
January 31, 2024
Brands in Culture
PepsiCo brand Propel is choosing running communities over creators in summer sporting push
June 19, 2024
Español
La creadora de contenidos Sarah Palmyra afirma que los influencers quieren más opciones de afiliación en los vídeos verticales de formato corto
May 9, 2023
Member Exclusive
Media Buying Briefing: IPG and its many challenges (and opportunities)
February 17, 2025
Modern Retail
Cómo Zappos está reformulando su programa de influencers para ser más inclusivo
February 16, 2024
The 2023 Notebook
TikTok has matured, but there’s still room to experiment
January 5, 2023
The Business of AI
Meta adds more AI features for advertisers with new image and text generation tools
May 8, 2024
Member Exclusive
Marketing Briefing: TikTok is making search a bigger focus, but marketers, agency execs say it’s early days
January 24, 2023
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