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2473 Results for ‘tiktok’

Marketing on Platforms

Snap bolsters ad offerings and incentives to woo advertisers — but will they take?

May 13, 2024
Member Exclusive

Media Buying Briefing: How agencies navigate clients scaling back DEI, sustainability efforts

August 5, 2024
The Creator Economy

Detalles de cómo marcas como Powerade, Reese’s y Old El Paso apuestan por los influencers Olímpicos y Paralímpicos.

May 9, 2024
Digiday+ Research

CMO Strategies: A playbook for marketing channels from social media to streaming

October 11, 2023
Publishing in the Platform Era

How Bluesky hopes to win over publishers (and users)

December 12, 2024
Marketing on Platforms

Instagram offers a new guide to advertisers to convince them to try out its creator marketplace

July 17, 2025
Member Exclusive

Future of TV Briefing: Inside The Wall Street Journal’s video-based approach to this year’s election coverage

October 23, 2024
Member Exclusive

Future of TV Briefing: The prices Amazon is pitching to advertisers for Prime Video

October 25, 2023
Super Bowl

Will Twitter continue to be where brands comment on the Super Bowl – or will TikTok play usurper?

February 9, 2023
Member Exclusive

Ad Tech Briefing: Start-ups are now table stakes for the future of ad tech

July 1, 2025
Member Exclusive

CMO Strategies: A guide to marketers’ success metrics for ad-supported streamers, including Netflix, Prime Video and Roku

May 1, 2025
Member Exclusive

Digiday+ Research case study: How brands and influencers are diving into YouTube Shorts

September 27, 2023
Brands in Culture

Why State Farm used influencer marketing to attract Gen Zers to its video game competition

August 1, 2023

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