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2487 Results for ‘tiktok’

Member Exclusive

Marketing Briefing: Agencies see more RFPs for brand building amid ‘recalibration’ of marketers’ priorities

January 30, 2024
Marketing on Platforms

How Nationwide is navigating the short-form video boom

January 9, 2024
The Creator Economy

Brands tap outside-the-box personalities to stand out as influencer marketing gets more competitive

November 13, 2025
The Creator Economy

WTF is behind the explosion of faceless creators?

June 30, 2025
Generative AI

The ad industry’s plan to define what counts as AI

October 29, 2025
Audio Anywhere

How podcasters are measuring videos’ role in growing incremental audiences

February 11, 2025
Marketing on Platforms

Don’t call them social media networking sites: Why these platforms are distancing themselves from the social media label

June 26, 2024
Member Exclusive

Research Briefing: Marketers ramp up use of generative AI for ad campaigns, as AI boom rolls on

December 21, 2023
Español

Cómo han asimilado los profesionales del marketing la propuesta de TikTok Shop

September 20, 2023
Member Exclusive

Future of TV Briefing: How focus groups and media mix models can help incrementality-seeking CTV advertisers

December 11, 2024
Member Exclusive

Future of TV Briefing: How CBS News & Stations developed a virtual studio system for its newscasts

July 31, 2024
Marketing on Platforms

How Revolut’s creator strategy is benefitting from YouTube’s long-form swing

July 19, 2024
The Creator Economy

The Independent bets big on individual talent-led verticals with the launch of Independent Studio

April 2, 2025

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