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Even with a new U.S. TikTok deal in sight, marketers feel uneasy
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2377
Results for ‘tiktok’
Member Exclusive
Media Briefing: Why publishers hope chatbots will be the latest retention tool
May 25, 2023
Brands in Culture
Why Fidelity is hiking metaverse position in bid for young investors who may, or may not, be there
April 22, 2022
Marketing on Platforms
Hyundai incluye canción del Mundial de Fútbol con BTS en su estrategia de marketing
September 28, 2022
Retail Revolution
‘There’s still more value there’: Why a DTC baby brand is dedicating more than half of its ad spend to paid search
April 8, 2022
Member Exclusive
Future of TV Briefing: 5 questions that will shape the future of TV in 2022
January 5, 2022
Future of TV
YouTube’s creator fund for YouTube Shorts will not exclude videos posted to other platforms
August 6, 2021
Member Exclusive
Future of TV Briefing: How top-tier streamers are setting their ad prices and why they’re likely to rise higher
November 10, 2021
The Creator Economy
‘Go where their audiences are’: Why some brands are ‘prioritizing TikTok’ when it comes to influencer marketing
May 20, 2021
Member Exclusive
Marketing Briefing: ‘A very nervous bunch of CMOs’: How the ripple effects of the current uncertainty is affecting the ad industry
August 9, 2022
Member Exclusive
Media Briefing: How the digital media industry spent the summer
September 8, 2022
Member Exclusive
Future of TV Briefing: Why OTA TV networks should be advertising in the Super Bowl
February 9, 2022
Member Exclusive
Media Buying Briefing: Media agencies look to Web3, influencers to grow content marketing
October 31, 2022
Brands in Culture
Con el aumento de las demandas por publicidad engañosa, las marcas se arriesgan a dañar su imagen a largo plazo
February 24, 2023
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