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Even with a new U.S. TikTok deal in sight, marketers feel uneasy
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    2377 Results for ‘tiktok’
  • The header image features an illustration with a dollar bill that has the Snapchat logo in the center.
    Publishing in the Platform Era

    Why content on Snapchat has become less profitable for some news publishers

    February 15, 2023
  • Modern Retail

    ¿Necesita Adidas replantearse su estrategia de colaboración con famosos?

    February 14, 2023
  • executives contract tv
    Member Exclusive

    Future of TV Briefing: TV networks’ total audience push likely to stretch to a full-court press in this year’s upfront negotiations

    April 13, 2022
  • Sponsored

    How omnichannel marketers are creating seamless customer experiences

    August 30, 2022
  • Member Exclusive

    Media Buying Briefing: The latest media agency estimates for 2023 revenue are out and they remain, well, upbeat

    December 5, 2022
  • The feature image is an illustration of people working on an assembly line.
    Marketing on Platforms

    How TikTok creators and brands have virtually collaborated amid the pandemic

    August 19, 2021
  • shopping laptop
    Content & Commerce

    ‘Still understanding that behavior’: What BuzzFeed learned from a year of livestream shopping

    January 24, 2022
  • Illustration of man playing games on a computer.
    Gaming & Esports

    Creators react to Twitch’s updated revenue share model

    October 17, 2022
  • Marketing on Platforms

    Shake Shack utiliza la asociación con Hot Ones para impulsar las descargas de su aplicación

    September 21, 2022
  • Illustration of 3 fists raised into the air in protest.
    Gaming & Esports

    Why marketers should care about the blowback to G2 Esports’ sexism scandal

    September 21, 2022
  • Member Exclusive

    Marketing Briefing: The new normal for Q4: Shortened timelines, quick turnarounds, added pressure

    November 8, 2022
  • Business of TV

    GroupM’s Bharad Ramesh explains why TV advertising’s measurement shift is only getting started

    July 5, 2022
  • Marketing on Platforms

    Digiday’s naughty and nice list for 2022

    December 21, 2022
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