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“It’s about change management’: Sir Martin Sorrell says the billable hour is dying, but getting clients to move in is proving harder
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2559
Results for ‘tiktok’
Sponsored
The state of contextual commerce on CTV | How shoppable ads are changing the tactics for streaming TV
April 30, 2025
Brands in Culture
Why Mailchimp wants to boost brand visibility, sales by targeting marketers on social media
September 13, 2022
Brands in Culture
Las marcas amplían sus esfuerzos de marketing inclusivo más allá del Mes de la Historia Negra
February 1, 2023
Marketing on Platforms
La nueva aplicación Shuffles de Pinterest busca romper las tendencias de video en redes sociales
September 2, 2022
Member Exclusive
Future of TV Briefing: Why measurement costs could slow TV ad industry’s currency changeover
June 8, 2022
Content & Commerce
Hearst wants Gen Z’s social shoppers to use its new commerce platform, FirstFinds
October 31, 2022
Beyond Ads
How Pepsi is putting the spotlight on Black-owned restaurants with its marketing dollars
October 31, 2022
Digiday Media Buying Summit
Media Buying Summit Day 2: Will all media one day be sold programmatically? Possibly.
October 14, 2022
Brands in Culture
Dove impulsa a las latinas a ser auténticas rompiendo estereotipos de belleza capilar
November 3, 2023
WTF Series
WTF is The Sherman Act?
September 15, 2023
Marketing on Platforms
How Abercrombie & Fitch is using TikTok to reintroduce the brand and ‘reflect back who our consumer is today’
February 24, 2022
Marketing on Platforms
‘Out of the innovation bucket’: TikTok’s share of dollars grows the further it goes down the marketing funnel
April 4, 2022
The Creator Economy
Why TheSoul Publishing’s Victor Potrel isn’t overthinking how YouTube Shorts will share ad revenue with creators and publishers
January 31, 2023
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