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2887 Results for ‘metrics’

Member Exclusive

Future of TV Briefing: How TV’s different measurement undertakings fit together

January 12, 2022
Member Exclusive

Marketing Briefing: Disappointing Black Friday sales leaves advertisers questioning their strategies and future retail holidays

November 30, 2021
Business of TV

The Rundown: CTV platforms and ad-supported streamers kick off NewFronts Day 1

May 3, 2022
The Programmatic Marketer

2022’s dealmaking is already underway, will it be a year of smaller, better, cheaper?

January 6, 2022
Sponsored

Why publishers are taking a user-first approach to monetization

September 8, 2021
Beyond Ads

How small, digitally native brands are navigating iOS14 changes across the paid social media landscape

September 8, 2021
Member Exclusive

Media Briefing: A Q&A with The Atlantic’s Nicholas Thompson

April 21, 2022
Member Exclusive

Digiday Research: Facebook is the only social platform valuable to a majority of the brands and publishers using it

July 7, 2021
Gaming & Esports

As hiring in the metaverse ramps up, experts caution against working with snake oil salesmen

November 22, 2021
Sponsored

How brands and publishers are capitalizing on mobile video ad trends in 2021

April 5, 2021
Member Exclusive

Media Briefing: As Pride Month approaches, LGBTQ+ media companies are seeing last-minute growth in ad spend

May 20, 2021
Content & Commerce

‘Levers being pulled that are unseen’: Measurement errors inside Amazon’s OSP program setting publishers on edge

October 14, 2021
Life Beyond the Cookie

With pandemic continuing to recede, publishers pitch longer-term partnerships

March 12, 2021

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