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2881 Results for ‘metrics’

The Confessions

Confessions: Inside a marketing executive’s ‘intimate, complicated’ relationship with AI

August 14, 2025
The Creator Economy

As influencer marketing grows, so do micro-influencer rates: ‘there have been 10-20% fee jumps year-over-year’

July 25, 2024
Digiday Publishing Summit

For premium publishers, proving an advertiser’s return on investment is more important than ever

September 22, 2023
Brands in Culture

Mythbusted: American Eagle and Dunkin’ and the risk of ignoring cultural context in ads

August 1, 2025
Retail Media Rewritten

How AI is reinventing the holiday gift guide

November 4, 2025
Audio Anywhere

Podcast ad revenue growth slows, but networks and ad platforms pitch new content and ad buying tools at IAB Podcast Upfront

May 10, 2024
The Creator Economy

How creator platforms are building tech infrastructure to keep pace with a maturing industry

May 15, 2025
Work Life

How AI is transforming HR’s ‘dead data’ problem

November 12, 2024
Member Exclusive

Future of TV Briefing: Disney, Paramount and Warner Bros. Discovery quantify the TV-streaming divide

August 14, 2024
The Creator Economy

A new studio is betting Hollywood talent and first-party data will reshape creator monetization

March 16, 2026
Member Exclusive

Future of Marketing Briefing: Epsilon’s quiet bet against the LLM gold rush

March 6, 2026
The Business of AI

Brands at eTail Palm Springs share lessons on the ‘messy middle’ of building AI tools

February 26, 2026
Work Life

Cisco unveils framework to transform workforce collaboration with AI agents

October 7, 2025

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