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2883 Results for ‘metrics’

Sponsored

How retail is reinventing the banner ad (yeah, the banner ad!)

January 12, 2015
Marketing

Marriott’s content studio is now a film studio, too

January 8, 2015
Media

Pageviews aren’t perfect, but ad buyers see flaws in attention measures

October 16, 2014
Media

4 publisher approaches to the daily newsletter

November 5, 2014
Sponsored

Engagement, expansion and completion: Why Q3 was a great time for mobile display ads

December 10, 2014
Marketing

The best brand advertising on Snapchat, so far

January 6, 2015
Media

Op-ed: ‘Dark viewability’ and why the IAB has it right

January 8, 2015
Marketing

5 things we learned about native ads in 2014

December 31, 2014
Sponsored

Four publisher viewability headaches

November 19, 2014
Media

Inside T Brand Studio, The New York Times’ native ad unit

December 2, 2014
Marketing

How to fix social media and banner ads

November 6, 2014
Marketing

5 things we learned at WTF Programmatic

November 13, 2014
Media

Inside Medium’s newest native ad gambit

December 16, 2014

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