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2561 Results for ‘global creative’

Evolving Agencies

Consumer insights panels make a quasi-comeback in the agency world

August 31, 2021
Sponsored

How brand lift studies and survey ads are shaping marketing campaigns

May 16, 2021
Member Exclusive

Media Buying Briefing: It’s too soon to declare RIP to the RFP, but some are agitating for change

August 9, 2021
Marketing on Platforms

With a unique insight into e-commerce behavior, Klarna’s marketing strategy focuses in on being a part of the cultural conversation

May 25, 2021
Member Exclusive

Media Buying Briefing: Synthetic experiences outgrow their novelty status as they attract more brands

June 14, 2021
Publishing in the Platform Era

How a women’s basketball vertical convinced the WNBA to fund its foray into print

August 31, 2021
Member Exclusive

Marketing Briefing: ‘Sustained commitment’: Nearly a year later, agencies are updating employee diversity data

May 18, 2021
Work Life

‘We’re seeing a wide spectrum of feelings’: Reopening of society and offices is causing unexpected anxiety

May 17, 2021
Member Exclusive

Media Buying Summit Recap: ‘A lot of lawyers involved:’ Agencies prep for life beyond the cookie

November 2, 2021
Member Exclusive

Media Briefing: How publishers’ fourth-quarter ad sales strategies are shaping up

September 16, 2021
The Programmatic Marketer

To find new privacy-compliant data sets, Activision turns to data clean rooms

June 16, 2021
Work Life

Managing stress: Company leaders face pressure, burnout just as employees do

July 12, 2021
Content & Commerce

Cheat Sheet: Instagram looks to attract creators with more shopping tools and testing native affiliates

June 9, 2021

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