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2538 Results for ‘global creative’

Experimental Channels

Why Snap is leveraging augmented reality technology to get a leg up in the social commerce arms race

October 4, 2021
Work Life

‘The pandemic has proven it’s doable’: Inside Pepsico’s flexible-working model

June 24, 2021
Evolving Agencies

Consumer insights panels make a quasi-comeback in the agency world

August 31, 2021
Member Exclusive

Media Briefing: Publishers eye opportunity to close the loop with retailers

January 27, 2022
Sponsored

How brand lift studies and survey ads are shaping marketing campaigns

May 16, 2021
Marketing on Platforms

With a unique insight into e-commerce behavior, Klarna’s marketing strategy focuses in on being a part of the cultural conversation

May 25, 2021
Member Exclusive

Media Buying Briefing: Synthetic experiences outgrow their novelty status as they attract more brands

June 14, 2021
Member Exclusive

Media Buying Briefing: It’s too soon to declare RIP to the RFP, but some are agitating for change

August 9, 2021
Member Exclusive

Marketing Briefing: ‘Sustained commitment’: Nearly a year later, agencies are updating employee diversity data

May 18, 2021
Publishing in the Platform Era

How a women’s basketball vertical convinced the WNBA to fund its foray into print

August 31, 2021
Work Life

‘We’re seeing a wide spectrum of feelings’: Reopening of society and offices is causing unexpected anxiety

May 17, 2021
The Programmatic Marketer

To find new privacy-compliant data sets, Activision turns to data clean rooms

June 16, 2021
Member Exclusive

Media Buying Summit Recap: ‘A lot of lawyers involved:’ Agencies prep for life beyond the cookie

November 2, 2021

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