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Omnicom lands Coca-Cola’s North American media business, as WPP retains its global remit
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Limited spots remain:
Join us Dec. 1-3 in Nashville for the Digiday Programmatic Marketing Summit
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2561
Results for ‘global creative’
Media
Digiday DealBook: Musk’s uphill battle to acquire Twitter, Shutterstock’s continued growth, new consumer insight deals and more
June 6, 2022
Digiday @ Cannes
‘It’s probably going to be a little bit tempered’: What marketers expect from Cannes after two-year hiatus
June 13, 2022
Marketing on Platforms
‘This isn’t a theoretical construct’: Brainlabs, Fanbytes CEOs on why influencer marketing can power global expansion
July 27, 2022
Evolving Agencies
The Rundown: Why WPP/Epic Games partnership signals the next level of commitment to prepping for the metaverse
May 6, 2022
Gaming & Esports
Fortnite Creative’s creator economy represents the future of metaversal brand activations
May 12, 2022
Digiday @ Cannes
Cannes Briefing: TikTok wants its ‘low key’ approach to the festival to cement it as a serious player
June 21, 2022
Marketing on Platforms
Here’s what the major platforms Meta, TikTok, Twitter, others are likely wishing for this holiday season
December 21, 2022
Media
Digiday DealBook: Platform stocks swing, hiring in flux, purchasing personalized tech and more
May 30, 2022
Member Exclusive
Media Briefing: Ad spending is slowing, but it’s a return to ‘normal’
May 4, 2023
Navigating Economic Instability
As economic uncertainty continues, marketers are watching consumer behavior, looking to experiment
October 24, 2022
Gaming & Esports
Why Snap and Saber Interactive are promoting the release of Evil Dead: The Game with an AR magazine cover
May 13, 2022
Digiday @ Cannes
Cannes Briefing: Marketers swear they’re interested in the metaverse at Cannes even though they’re skeptical
June 22, 2022
Evolving Agencies
The Rundown: Why GroupM’s merging of agencies signals an urge to simplify the portfolio
April 27, 2022
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