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Omnicom lands Coca-Cola’s North American media business, as WPP retains its global remit
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Join us Dec. 1-3 in Nashville for the Digiday Programmatic Marketing Summit
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2561
Results for ‘global creative’
Member Exclusive
Future of TV Briefing: Frequency management continues to be a challenge for streaming advertisers
February 15, 2023
Brand Safety in Flux
A global collective of ad execs has launched an open-source resource to help brands support quality journalism
June 21, 2022
Member Exclusive
Media Buying Briefing: How a VC vet hunts for tech startups with Martin Sorrell’s backing
September 12, 2022
Marketing on Platforms
Booking.com looks to stand out with Smiley brand as consumers return to travel
July 29, 2022
Social Fragmentation
Marketers adapt to serve niche communities as culture fragments, strays from universal water cooler moments
March 7, 2023
Gaming & Esports
How brands and creators are using Roblox’s new Materials tool to boost the realism of their virtual worlds
August 8, 2022
Brands in Culture
Digiday DealBook: Twitter acquisition gets messy, Google involved in another anti-trust investigation, and more
July 18, 2022
Marketing on Platforms
Could BeReal be the first successful social media channel to grow without ad support?
November 15, 2022
Brands in Culture
Green Mountain Coffee Roasters partners with Martha Stewart to retool its social media strategy
October 5, 2022
Content & Commerce
How Pinterest hopes to catch up to the e-commerce boom
August 5, 2022
Marketing on Platforms
‘Onus on the quality and context’: What the new chief creative officer role means for The Brandtech Group
June 23, 2022
Sponsored
How brands are finding success with independent agencies
December 19, 2022
Digiday @ Cannes
Cannes Briefing: Media and marketing’s return to the Croisette is ‘a marathon, not a sprint’
June 20, 2022
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