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2444 Results for ‘global creative’

Member Exclusive

Media Buying Briefing: Secondary sports like soccer get into the game for marketers, agencies

August 14, 2023
Sponsored

WTF is sell-side decisioning? | How SSPs are making programmatic more valuable and efficient

June 12, 2025
Member Exclusive

Media Briefing: Reddit becomes a more noticeable source of publisher traffic

June 12, 2025
Gaming & Esports

How mobile game developers are using AI tools to boost user acquisition

November 6, 2023
Member Exclusive

Marketing Briefing: ‘Expecting chaos’: With tariff uncertainty a new constant, marketers use Covid replanning muscle

April 15, 2025
Retail Revolution

Retailers need more than ‘bells and whistles’ to scoop up media dollars, buyers say

August 28, 2024
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Marketing Briefing: Agencies see more RFPs for brand building amid ‘recalibration’ of marketers’ priorities

January 30, 2024
Member Exclusive

Media Buying Briefing: Here are five media agency trends to watch in 2024

December 18, 2023
Member Exclusive

Media Buying Briefing: Agencies debate biggest questions over TikTok’s future

May 6, 2024
Audio Anywhere

Georgia-Pacific’s in-house media unit is doubling down on audio streaming

August 21, 2024
Managing Through Crisis

‘Expectations have never been higher’: Advertisers and agencies are navigating closer ties amid tensions

October 10, 2023
The Creator Economy

Inside brands like Powerade, Reese’s and Old El Paso’s Olympic and Paralympic influencer play

May 9, 2024
Gaming & Esports

How esports team Sentinels plans to become profitable in 2025: A Q&A with CEO Rob Moore

September 25, 2024

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