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2534 Results for ‘global creative’

Navigating Economic Instability

The cases for and against the CMO role

September 3, 2024
The Creator Economy

The Independent bets big on individual talent-led verticals with the launch of Independent Studio

April 2, 2025
Member Exclusive

Media Buying Briefing: Strategy veteran Anush Prabhu says agencies need to change how they help launch brands

January 29, 2024
Member Exclusive

Research Briefing: Despite challenges, marketers plan to increase programmatic spending in 2024

May 23, 2024
Marketing on Platforms

As TikTok teeters, YouTube, Meta, Snapchat and more race to claim its ad dollars with incentives, discounts

January 17, 2025
Marketing on Platforms

Why B2B marketers are advertising more like consumer brands to break through a crowded marketplace

April 19, 2024
Evolving Agencies

Here are some of the big questions left unanswered by the FTC’s Omnicom-IPG neutrality decree

June 25, 2025
Zero-click Future

What publishers are wishing for this holiday season: End AI scraping and determine AI-powered audience value

December 22, 2025
Member Exclusive

Marketing Briefing: Marketers test retail media even more as the third-party cookie crumbles

March 19, 2024
Member Exclusive

Digiday+ Research: Deloitte, Wrangler and other execs dig into holiday marketing strategies

November 13, 2024
The Creator Economy

Influencer shops hope to entice creators with talent platforms that offer CTV, AI features

December 17, 2024
Marketing on Platforms

Snap’s growth dominance stands to be questioned — what are the asks?

April 29, 2025
Member Exclusive

Digiday+ Research: How ad-supported streaming services stack up for marketers, from Amazon to YouTube

March 13, 2025

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