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Brands turn to creators to build World Cup buzz amid a logistics nightmare
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Special Projects
Digiday+ Research
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2453
Results for ‘global creative’
Member Exclusive
Future of TV Briefing: How focus groups and media mix models can help incrementality-seeking CTV advertisers
December 11, 2024
Member Exclusive
Media Buying Briefing: AI’s impact on search forces agencies to rewrite the marketing script
October 6, 2025
Member Exclusive
Media Buying Briefing: Agencies bet on PR with acquisitions and AI investments
June 3, 2024
The Creator Economy
In graphic detail: Inside the creator economy’s M&A boom
August 4, 2025
The Creator Economy
Mega creators find that their personalities alone aren’t scalable as standalone businesses
May 7, 2026
Member Exclusive
Media Buying Briefing: Strategy veteran Anush Prabhu says agencies need to change how they help launch brands
January 29, 2024
The Creator Economy
Baller League’s creator strategy: reach is not the same as fandom
May 1, 2026
Member Exclusive
Future of Marketing Briefing: Marketers confront a new kind of brand safety problem in AI video
October 24, 2025
Marketing on Platforms
Here are the cases for and against AI agents
January 10, 2025
Member Exclusive
Future of Marketing Briefing: A war, an oil spike and an ad market that can’t see what comes next
March 13, 2026
Member Exclusive
Media Buying Briefing: Publicis Media’s Jessica Berger on AI and innovation
July 8, 2024
Digiday @ DMEXCO
DMEXCO Briefing: The who’s who of ad tech gathers to prepare for the industry’s next big shift
September 18, 2024
Gaming & Esports
WPP and Roblox strike new global content and advertising partnership
October 8, 2024
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