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23141 Results for ‘digiday’

Publishing in the Platform Era

Axel Springer now has 13 million users for its Upday news app

September 6, 2017
Media

As push notifications pile up, publishers look to get more targeted

September 6, 2017
The Programmatic Publisher

Ads.txt, created to help publishers fight fraud, isn’t being adopted by publishers

September 6, 2017
Publishing in the Platform Era

The ‘demonetized’: YouTube’s brand-safety crackdown has collateral damage

September 6, 2017
The Programmatic Publisher

How BBC Worldwide trained its 100-person sales force in 12 markets in programmatic

September 6, 2017
Retail Revolution

UK retailer Next spends on paid search for back-to-school retail rush

September 6, 2017
Publishing in the Platform Era

Business Insider’s Henry Blodget: ‘We don’t want to aim for reach growth anymore’

September 6, 2017
Glossy

After the flash sales gold rush, Gilt focuses on mining customer data

September 6, 2017
Subscriptions

The Atlantic launches $100-a-year membership program

September 6, 2017
Marketing on Platforms

Pitch deck: How Amazon is selling ad buyers on its growing advertising business

September 5, 2017
Marketing on Platforms

Musical.ly has lots of users, not much ad traction

September 5, 2017
The Programmatic Marketer

Pernod Ricard takes more ad buying in-house — and sees the benefits

September 5, 2017
Future of TV

The pivot to slow page loads: Latency is a major headache for video-crazy publishers

September 5, 2017

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