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19931
Results for ‘branding’
The Creator Economy
After keeping them at arm’s length, sports brands are opening the door to creators
August 30, 2024
Retail Revolution
Chasing U.S. growth, Tony’s Chocolonely focuses on a retail media and social blend
December 11, 2024
The Business of AI
How Beekman 1802 uses AI to humanize digital marketing
October 27, 2025
Agency Culture
While client climate commitments waver, some media agencies are doubling down
February 19, 2025
Sponsored
How brands and agencies are navigating the political ad war for 2024’s elections
July 9, 2024
The Sports Marketing Playbook
As breakthrough WNBA season nears close, entry of brands new to basketball could be lasting legacy
October 16, 2024
Evolving Agencies
GroupM’s leadership reorg gets an assist from a McKinsey exec
January 22, 2025
The Programmatic Marketer
Programmatic snafu speak, translated: a guide to the usual excuses
February 11, 2025
Gaming & Esports
How brands from Walmart to L’Oreal are stepping up their game in Roblox in 2024
August 22, 2024
Sponsored
How brands are approaching the next era of identity
December 22, 2023
Digiday @ Advertising Week
Advertising Week Briefing: Brand storytelling versus performance debate takes center stage at AWNY
October 8, 2024
Glossy Pop NYC
March 26, 2025
The Business of AI
Why generative AI doesn’t fit into a standard in-housing playbook – yet
August 20, 2025
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