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1413
Results for ‘behavioral targeting’
Subscriptions
Publishers hunting for subscribers enter the weeds of segmentation
May 17, 2018
Sponsored
E-commerce attributes every cent: Why publishers are falling behind
May 4, 2018
Data Regulation
‘Personalization diminished’: In the GDPR era, contextual targeting is making a comeback
June 7, 2018
Member Exclusive
Digiday Research: Publishers are expected to suffer most due to GDPR
June 8, 2018
Agency Culture
‘Sobering findings’: Survey reveals rampant sexual harassment in UK media and advertising
June 29, 2018
Brands in Culture
With debit card, Venmo eyes retail partnerships as path to monetization
June 28, 2018
Sponsored
How Caffè Nero built loyalty with an extra shot of AI
June 7, 2018
Subscriptions
In the pivot to paid, publishers fear the churn spiral
May 16, 2018
The Programmatic Marketer
Internet mysteries: Why does last-touch attribution persist?
August 17, 2017
Publishing in the Platform Era
In the post-Facebook era, publishers see increase in direct traffic
May 29, 2018
Glossy
How Tumi is using AI in marketing campaigns, online and in stores
April 2, 2018
Marketing
Viewpoint: Marketers need to earn consumers’ trust when it comes to surveys
June 7, 2018
Marketing on Platforms
Spooked by brand-safety concerns, marketers turn to mobile gaming apps
May 7, 2018
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