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599 Results for ‘NBA’

Member Exclusive

Future of TV Briefing: Flexibility set to be an upfront focal point yet again

February 22, 2023
Gaming & Esports

How the FTX crash reveals the esports industry’s crypto partnership problem

November 17, 2022
Member Exclusive

Media Buying Briefing: How influencers became the new power brokers for media agencies

September 19, 2022
Gaming & Esports

As competition between sports and esports heats up, traditional sports teams make headway into gaming, CES panel

January 7, 2022
Member Exclusive

Case Study: How Turner Sports is enticing audiences with a crypto strategy

April 15, 2022
Member Exclusive

Media Buying Briefing: The good, the bad and the ugly of 2022 for media agencies

December 19, 2022
Member Exclusive

Media Buying Briefing: Holding companies and attention metrics, a KPI or a currency?

February 27, 2023
Gaming & Esports

Why the Collegiate Esports Commissioner’s Cup is the latest move in Atlanta’s push to become a major esports capital

March 9, 2022
Gaming & Esports

State Farm’s motion-captured NBA2K mascot combines the virtual with the physical

September 30, 2021
Sponsored

How live sports data is changing the game for advertisers

July 14, 2022
Marketing on Platforms

As Snap restructures, marketers believe it should focus on augmented reality as it differentiates the platform

September 1, 2022
Gaming & Esports

‘Winning is part of the culture’: A Q&A with Leonard Edwards, Evil Geniuses’ new head of global partnerships

February 24, 2022
Managing Through Crisis

A downturn in media spend? It depends, automotive advertising is slowing, while CPG accelerates

June 28, 2022

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