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Electronic Arts has built its own ad server in a renewed push for ad dollars
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Special Projects
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Results for ‘NBA’
Member Exclusive
Media Buying Briefing: Buyers ask for, and get, pricing rollbacks in the upfront
July 10, 2023
Glossy
‘Game Changers’, atletas masculinos triunfan como embajadores de maquillaje de las marcas de belleza
February 27, 2023
Brands in Culture
How Vistaprint is using its partnership with the Celtics to court small businesses in New England
June 16, 2022
Future of Measurement
Digitas’ data chief on attention as a metric: ‘All measurement is imperfect’
October 24, 2022
Gaming & Esports
Why the in-game advertising boom is no longer a sure thing
January 11, 2023
Member Exclusive
Future of TV Briefing: CTV continues to be a black box to programmatic marketers
May 31, 2023
Member Exclusive
Future of TV Briefing: Streaming subscriber slowdown gives way to the great rebundling
August 16, 2023
Sponsored
Cuatro pasos para una planificación y compra de medios más inclusiva
June 21, 2023
Digiday @ CES
Resumen CES: Las marcas utilizan el escenario del CES para destacar la innovación en IA
January 12, 2024
Equality and Opportunity
Publishers like ESPN and agencies are seeing more investment in women’s sports coverage
February 27, 2023
Awards
Teads, Edelman, VICE Media Group and Imagination are among this year’s Digiday Awards finalists
November 1, 2022
Digiday Awards
The Brazilian Report, Paramount Brand Studio, New York Times Advertising and The Wall Street Journal are among the 2023 Digiday Media Awards finalists
June 6, 2023
Future of TV
House of Highlights’ creator-led content triples revenue
July 7, 2022
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