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    622 Results for ‘Forrester’
  • Illustration of a rocket launching with the TikTok logo on the side.
    Publishing in the Platform Era

    TikTok-native publishers look to expand business on other platforms after building audiences

    April 19, 2021
  • acme corp conveyer belt
    Managing Through Crisis

    Brands rethink their in-housing plans after tactic was ‘put on ice’ amid pandemic

    April 20, 2021
  • robot mirror
    Member Exclusive

    Marketing Briefing: How Fernando Machado’s long tenure at Burger King ‘absolutely broke the trend’

    April 6, 2021
  • communication
    Sponsored

    Why transparency is the future of vendor–client collaboration

    November 24, 2020
  • Woman sitting a desk looking at computer screen with magnifying glasses surrounding her head.
    Member Exclusive

    Digiday+ Research: A guide to the top 10 ID alternatives for publishers

    June 9, 2022
  • The lead image shows an illustration of three people stacking blocks that have ones and zeros on them.
    Member Exclusive

    Media Buying Briefing: To own or not to own, that’s the question with agencies and data — Part I: Publicis/Epsilon

    January 25, 2021
  • Marketing

    Ahead of the ANA conference, marketers take stock of coronavirus-induced changes to consumer behavior

    October 21, 2020
  • Extended payment
    Member Exclusive

    ‘You can’t just cut a little bit’: Why this moment could force agencies to accelerate necessary changes to their business models

    August 4, 2020
  • quibi
    Member Exclusive

    ‘Marketing myopia’: Quibi’s flameout is a cautionary tale for advertisers keen to latch on to the next big thing in media

    October 30, 2020
  • Brands in Culture

    ‘More pressure’ to understand how people are shopping: How Clorox is evolving its DTC strategy

    October 9, 2020
  • digiday content marketing awards
    Announcement

    Barkley, AMC Networks and Major League Baseball are Digiday Content Marketing Awards finalists

    March 23, 2021
  • Marketing

    ‘The biggest theme is uncertainty’: How coronavirus has changed the wedding industry

    July 15, 2020
  • corona apocalypse
    Member Exclusive

    ‘2020 has been the year of contingency plans’: The new norms of marketing

    September 14, 2020
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