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Electronic Arts has built its own ad server in a renewed push for ad dollars
Media
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Special Projects
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754
Results for ‘DSPs’
Marketing
AOL’s Bob Lord: Creative has been underserved by ad tech
September 21, 2015
Sponsored
The next battle in the programmatic wars: direct response vs. brand advertising
August 31, 2015
Sponsored
Programmatic Viewability: Possibility or pipe dream?
May 6, 2015
Sponsored
For programmatic sellers, the road from lead to sale is more twisted than ever
July 2, 2015
Marketing
Why small agencies grapple with programmatic
May 13, 2015
Marketing
Opinion: It’s time for a new client-agency relationship
May 28, 2015
Marketing
How Starcom trained 1,200 employees to speak programmatic
May 5, 2015
Sponsored
So what is programmatic TV, anyway?
March 16, 2015
Sponsored
A year of living programmatically: What we learned when we went all-in on automation
March 4, 2015
Media
Heineken joins list of brands demanding independent ad tech solutions
February 5, 2015
Media
Inside Omnicom’s new programmatic consultancy
December 11, 2014
Media
Google’s display advertising dominance raises concerns
December 2, 2014
Media
Why publishers are struggling with private marketplaces
November 26, 2014
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