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754 Results for ‘DSPs’

Sponsored

A unique value proposition: How exchanges can survive the publisher-DSP direct relationship

April 9, 2019
The Programmatic Marketer

‘Too many unknowns’: Programmatic marketers sound off on transparency, in-housing challenges

May 30, 2019
The Confessions

Confessions of an ad tech executive: ‘Rebates are symptomatic of ad tech’s race to the bottom’

May 15, 2019
WTF Series

WTF are shared identity solutions?

September 23, 2019
The Programmatic Marketer

‘It’s the tip of the iceberg’: Sizmek saga spells trouble for ad tech

April 9, 2019
The Programmatic Marketer

‘We own the contracts’: Hershey’s is taking control of its ad tech

April 17, 2019
The Programmatic Marketer

Bid shading is losing favor with wary advertisers

May 3, 2019
The Programmatic Publisher

‘The scale of the problem is enormous’: Apple flexes strong anti-tracking stance

August 21, 2019
WTF Series

WTF is Sellers.json?

April 15, 2019
Media

‘Why is this entire conversation based on mistrust?’: Insights from the Digiday Programmatic Marketing Summit

June 5, 2019
Member Exclusive

‘Why is this entire conversation based on mistrust?’: Insights from the Digiday Programmatic Marketing Summit

June 5, 2019
Member Exclusive

‘You give an inch and they want a mile’: Extended payment terms are still a problem for agencies and vendors

June 21, 2019
WTF Series

Hearst’s Mike Smith explains WTF is programmatic advertising

April 23, 2019

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