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Agencies look to AI agents for edge, but must fend off brands looking to in-house with the same tech
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    5080 Results for ‘ online advertising’
  • Retail Revolution

    Inside Walmart’s advertising blitz

    October 30, 2017
  • Data Regulation

    Spiegel Online CEO Jesper Doub on the pivot to consumer revenue, the duopoly and privacy regulations

    January 12, 2018
  • Marketing

    Copyranter on Super Bowl ads: You’re doing it wrong

    January 31, 2018
  • Just Eat has a problem with TV metrics but is working on a fix.
    Future of TV

    How food delivery service Just Eat is making TV work for customer acquisition

    October 13, 2017
  • WTF Series

    WTF is a customer data platform?

    December 18, 2017
  • Content & Commerce

    Ziff Davis’ Vivek Shah on publishers’ e-commerce fever: ‘You need to have credibility’

    December 29, 2017
  • The Programmatic Publisher

    How MailOnline is building an insights business

    September 22, 2017
  • Content & Commerce

    ‘It’s articles over car configurators’: BMW’s new site is more like a magazine

    November 28, 2017
  • The Programmatic Publisher

    The case for advertising in quality publishing environments, in 4 charts

    November 27, 2017
  • Media

    Amazon’s power pushes CPG brands to look to e-commerce alternatives

    October 17, 2017
  • Content & Commerce

    How commerce publishers use their data to cozy up to retailers

    January 22, 2018
  • Car brand says clicks aren’t enough to prove that retargeting works.
    The Programmatic Marketer

    How Nissan weaned itself off the click-through rate

    November 9, 2017
  • The Programmatic Publisher

    Publishers are underwhelmed by the payoff from hitting viewability standards

    December 20, 2017
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