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11812 Results for ‘ digital marketing’

Experimental Channels

Why DSW and other brands are pivoting back to ‘old’ marketing tactics

June 3, 2026
Looking Back/Ahead to 2024

Platform winners and losers of 2023

December 29, 2023
The Sports Marketing Playbook

Coca-Cola’s AI-powered José Mourinho campaign could signal a shift in celebrity partnerships

June 5, 2026
Beyond Ads

Why Kraft Heinz brand Primal Kitchen is tapping non-traditional OOH to target Gen Z

July 18, 2023
Managing Through Crisis

As cookies crumble, M&A execs seek viable alternatives

January 18, 2024
Business of TV

Marketers sound off on year one of Netflix’s plan for ad dollars

October 23, 2023
Third-Party Cookie Primer

Competition advocates urge further Privacy Sandbox delays

March 13, 2024
Member Exclusive

Marketing Briefing: As influencer marketing grows up, vetting gets more serious for creator partnerships

October 3, 2023
Member Exclusive

How to Talk (and Listen) to Generation Alpha: A Case Study

January 19, 2023
The Creator Economy

How to sell an influencer agency: Lessons from Digital Voices founderJennifer Quigley-Jones

March 24, 2026
The Creator Economy

Why this luxury hotel chain bets on user generated content’s ‘power of the people’

December 7, 2022
Member Exclusive

Future of Marketing Briefing: Why brand builders are back in fashion

April 17, 2026
Member Exclusive

Media Briefing: Musical chairs among the media industry executive suite

August 10, 2023

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