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3007 Results for ‘ analytics’

Work Life

‘It’s taking a whole village to plan’: Who is calling the shots on what the return to offices looks like?

May 10, 2021
Member Exclusive

Marketing Briefing: How Fernando Machado’s long tenure at Burger King ‘absolutely broke the trend’

April 6, 2021
Life Beyond the Cookie

Why Google’s approach to replacing the cookie is drawing antitrust scrutiny

February 2, 2021
Media

‘More comfortable with the uncomfortable’: 2021 promises an uneasy sense of déjà vu for advertisers

February 1, 2021
Business of TV

Cheat Sheet: NewFronts’ final day showcased the merging of TV, streaming and social video

May 7, 2021
Sponsored

How to approach a long-term identity strategy, minus third-party cookies

September 30, 2020
Business of TV

Cheat Sheet: Connected TV platforms, ad-supported streamers pitch audience reach, original programming on first day of NewFronts

May 4, 2021
Brands in Culture

‘It wasn’t your usual Super Bowl production’: Chipotle CMO Chris Brandt on figuring out the right tone for the Big Game

January 28, 2021
Publishing in the Platform Era

‘Core to the identity of the internet’: How publishers are using Reddit to brand build and drive awareness

October 6, 2020
Life Beyond the Cookie

‘A glimpse of the internet of the future’: For a fee, Spiegel offers anti-tracking browsing

February 19, 2020
Life Beyond the Cookie

‘We can’t un-FLoC ourselves’: Google’s cookieless ad targeting proposal under fire from ethics researchers, lawmakers for discriminatory potential

April 5, 2021
Marketing

Scouting report: Buy-side pros evaluate winners, challengers in retail media

March 30, 2021
Data Regulation

How The New York Times and CafeMedia have taken divergent approaches to complying with California’s privacy law

February 22, 2021

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