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How USA Today Co. is trying to beat AI Overviews on World Cup news
Media
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Special Projects
Digiday+ Research
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3196
Results for ‘ advertising tracking’
Equality and Opportunity
Dentsu Media’s Mark Prince is pushing advertisers to diversify their media mixes to support minority-owned publishers
August 30, 2022
Marketing on Platforms
DTC women’s health brand looks to build community on Instagram, TikTok
August 18, 2022
Marketing on Platforms
How an Irish drone delivery service is leveraging its TikTok virality
July 21, 2022
Brands in Culture
How brands like Pepsi and American Eagle are investing in original sound marketing on TikTok
October 6, 2022
Member Exclusive
Media Briefing: How CRO Gillian White is leading Capital B into expansion mode
February 23, 2023
Beyond Ads
Marketers bring Web3 to the FIFA World Cup with augmented reality, NFTs and virtual worlds
November 18, 2022
Data & Privacy
Why regulators are still at odds over ad tech data privacy standards
October 6, 2022
Brands in Culture
‘Clients are being cautious’: Roe vs. Wade overturn has advertisers evaluating ads, pausing spending
June 30, 2022
Member Exclusive
Digiday+ Research: Unpacking the ad features — targeting, tech and beyond — of ad-supported streaming services
April 27, 2023
Member Exclusive
Digiday+ Research: How marketers are using AI to target ads, recommend products and provide customer service
November 21, 2022
Managing Through Crisis
A downturn in media spend? It depends, automotive advertising is slowing, while CPG accelerates
June 28, 2022
Managing Through Crisis
Digital investors take time out as British Pound plummets
September 30, 2022
Sponsored
How media buying and measurement have transformed marketers’ CTV approach
April 25, 2022
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