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3196 Results for ‘ advertising tracking’

Beyond Ads

Publisher CROs say auto, travel and luxury advertisers are leading the revenue rebound

August 28, 2023
The Programmatic Publisher

Google issues mandate requiring publishers to work with approved consent vendors

May 17, 2023
Navigating Economic Instability

The ad slowdown (or lack thereof) gives the industry reason to hope

July 28, 2023
Digiday @ CES

CES 2024 kicks off with the rapidly expanding impact of AI on media and marketing front and center

January 8, 2024
Beyond Ads

Kraken aims to spark ‘new wave of crypo marketing’ during the downturn and distrust

October 19, 2023
Marketing on Platforms

Transparency woes mount, just as Google’s antitrust pressures start to intensify

June 29, 2023
Beyond Ads

Digiday editors expect AI, programmatic and privacy to be top trends at the Digiday Publishing Summit

March 14, 2023
Sponsored

How ad platforms are inflating streaming TV performance

June 20, 2023
Member Exclusive

Media Briefing: How publishers are using AI tools in their sales operations

September 28, 2023
Sponsored

How publishers and marketers are refining affiliate and reporting workflows

August 31, 2023
Member Exclusive

Pitch deck: How WeAre8 presents itself to advertisers as it launches in the U.S.

August 10, 2023
Marketing on Platforms

Of all the concerns marketers may (or may not) have about TikTok right now, the pixel isn’t one of them

March 29, 2023
Member Exclusive

Media Buying Briefing: Here’s how independent agencies are using marketing mix modeling

August 7, 2023

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