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Electronic Arts has built its own ad server in a renewed push for ad dollars
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    6318 Results for ‘ ad networks’
  • Strategizing for the Future

    Google’s YouTube overtures gain traction among marketers refocusing on brand investments

    July 16, 2025
  • Digiday Awards

    The NFL, Nickelodeon, Food Network and Harvard Business Review are Digiday Media Awards finalists

    April 30, 2024
  • Member Exclusive

    How media buyers view the retail media landscape — from Amazon to Walmart to Wawa

    March 21, 2024
  • The Business of AI

    Reuters and Time adopt bot-blocking whitelists to rein in AI crawlers

    June 9, 2026
  • Super Bowl

    The Athletic invests in live blogs, video to insulate sports coverage from AI scraping

    February 9, 2026
  • Modern Retail

    Sam’s Club refreshes website, app for new era of e-commerce

    September 11, 2025
  • The header image features an illustration with a dollar bill that has the Snapchat logo in the center.
    The Creator Economy

    Creators eye Snapchat as a reliable income alternative to TikTok and YouTube

    February 18, 2026
  • The Programmatic Marketer

    Heineken is expanding the use of contextual targeting on its brand campaigns

    July 22, 2025
  • Member Exclusive

    Ad Tech Briefing: How much could Yahoo’s DSP sell for — and to whom?

    April 11, 2025
  • The Sports Marketing Playbook

    With the World Cup around the corner, media buyers expect streaming prices to soar

    April 13, 2026
  • Member Exclusive

    Ad Tech Briefing: A mid-term report card

    February 17, 2026
  • Sponsored

    Brands and retailers are driving engagement with hyper-local, multi-touch strategies

    April 9, 2025
  • Audio Anywhere

    Why podcast companies are investing in AI-generated podcast translations despite questionable quality

    March 5, 2024
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