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Electronic Arts has built its own ad server in a renewed push for ad dollars
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    6318 Results for ‘ ad networks’
  • Member Exclusive

    Future of TV Briefing: How TV and streaming companies’ advertising and subscription businesses fared in Q4 2023

    March 6, 2024
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    From rented audiences to engaged communities: Why participation is the new moat for publishers

    March 11, 2026
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    AWS’ RTB Fabric marks a new front in the battle between Amazon and Google

    October 27, 2025
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    Ad Tech Briefing: Public companies’ first loyalty is to shareholders — why do advertisers give them an easy time?

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  • The Creator Economy

    Video-focused firms Pixability, Culture Genesis team up to expand diverse creators network

    February 22, 2024
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    ‘There’s no such thing as recession-proofing’: Small businesses grapple with shifting economy 

    April 21, 2025
  • Agency Culture

    The numbers behind the WPP whistleblower case tell a story of their own

    February 24, 2026
  • The Business of AI

    ‘We’re seeing an immense uplift in the scale’: How generative AI is fueling the next wave of ad tech fraud

    May 22, 2025
  • AI Revenue Generation

    For the agentic-curious: WTF is the Agentic RTB Framework?

    November 13, 2025
  • Member Exclusive

    Research Briefing: Frequency capping matters most on streaming platforms

    May 2, 2024
  • Beyond Ads

    How BuzzFeed’s Creator Score is grading the impact of its creator network

    March 30, 2023
  • Member Exclusive

    Pitch deck: Here’s how Amazon has been selling its DSP so far this year

    May 30, 2025
  • Evolving Agencies

    Why consolidation means a potential payday for non-holdco agencies that target the ‘forgotten middle’

    December 30, 2024
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