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1281 Results for ‘ Microsoft’

Experimental Channels

A year after its rebrand, Meta forges new bonds to shift its VR strategy beyond the social advertising era

October 13, 2022
Marketing on Platforms

How Amazon is leveraging AWS to accelerate its courtship of Madison Avenue

February 3, 2023
Member Exclusive

Media Buying Briefing: Agency news and takeaways from CES 2024

January 15, 2024
The Confessions

‘I felt like I had committed a crime’: Confessions of a social media lead on negative press and burner accounts

November 3, 2023
Managing Through Crisis

The imminent death of the cookie and the blurring of ad tech’s buy and sell-sides are set to buoy M&A

May 18, 2023
Gaming & Esports

How Candy Crush wants to expand even more on its 10th anniversary

November 14, 2022
Marketing on Platforms

Existe incertidumbre, pero el pacto entre Microsoft y Netflix es la visión más clara a sus intenciones en materia de tecnología publicitaria

July 29, 2022
Business of TV

Finalmente se conocen algunos detalles de la oferta de publicidad de Netflix, y los clientes están sorprendidos

August 31, 2022
The History of Ad Tech

Digiday’s History of Ad Tech: In the beginning …

December 4, 2023
Marketing on Platforms

How Microsoft plans to storm adland: ‘Attribution, CTV, in-game ads and potential M&A’

May 18, 2022
Member Exclusive

Media Briefing: News publishers prep for possible ad slumps as election season nears

May 9, 2024
The Business of AI

AI Briefing: Adobe and Salesforce expand AI tools while tech CEOs visit Congress

September 18, 2023
The Business of AI

As AI spreads across the marketing landscape, data’s role will be key to success or danger

June 7, 2023

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