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Results for ‘global creative’
Marketing on Platforms
TikTok moves toward ‘performance automation vision’ with latest machine learning ad tools
May 22, 2024
Member Exclusive
Media Buying Briefing: Assembly wins aided by Stagwell’s Brand Performance Group
September 11, 2023
Gaming & Esports
The Rundown: Why anime is having a marketing moment in 2024
March 15, 2024
Experimental Channels
Why virtual influencers have died off despite the AI boom that has a chokehold on the industry
August 31, 2023
Brands in Culture
How Aston Martin’s F1 team drives awareness for its carmaker parent brand
July 4, 2024
Digiday @ Cannes
CMOs at Cannes: Tackling their evolving role amid AI and growth challenges
June 18, 2024
Strategizing for the Future
How influencer agency Billion Dollar Boy is using AI to change discovery in that space
June 5, 2023
Sponsored
The state of ad creative: The evolution of production and optimization in the age of AI and automation
August 29, 2024
Managing Through Crisis
‘Expectations have never been higher’: Advertisers and agencies are navigating closer ties amid tensions
October 10, 2023
Generative AI
Brandtech Group accelerates AI experimentation through a creator residency program
July 25, 2024
The Creator Economy
In a booming influencer economy, creators seek standardization for payment terms
February 15, 2024
Brands in Culture
Why Barbie fever may inspire the future of marketing movies
July 26, 2023
Member Exclusive
Media Buying Briefing: Media.Monks on the trouble, and upside, with advertising in gaming
November 20, 2023
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