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Media
Future of Measurement
How one data solutions startup wants to simplify the complex world of data sets across platforms
March 3, 2022
Member Exclusive
Media Buying Briefing: How a medical insights company is shaping media planning and buying with its data
February 28, 2022
Subscriptions
Months after putting up USA Today’s paywall, Gannett has big ambitions for digital subscriptions but a long road ahead
February 28, 2022
WTF Series
WTF is a decentralized autonomous organization (DAO)
February 25, 2022
Future of Measurement
Omnicom’s Annalect lands exclusive access to a massive trove of consumer card-purchase information
February 25, 2022
The Programmatic Marketer
GroupM debuts Premium Marketplace after deals with Magnite and PubMatic as SPO intensifies
February 24, 2022
Member Exclusive
Media Briefing: How the AP and The Washington Post are staffing up to step up their climate coverage
February 24, 2022
Subscriptions
How The Daily Beast is making money from potential subscribers before the point of conversion
February 23, 2022
Subscriptions
Why news publishers are using non-news content to hook readers and turn them into subscribers
February 23, 2022
Publishing in the Platform Era
Condé Nast inks deal with TikTok to monetize exclusive content
February 23, 2022
The Confessions
‘They excluded me’: Confessions of a Black director at a digital media company who felt ‘invisible’
February 22, 2022
Member Exclusive
Media Buying Briefing: Planning and activating around influencer marketing has gotten better, but measurement still has a ways to go
February 21, 2022
Audio Anywhere
Media buyers note Spotify’s latest acquisitions are good for Spotify – but ask if they are good for podcasting
February 18, 2022
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