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Media
Media
Advertisers are pushing the limits of how they make money from agencies
October 14, 2019
Beyond Ads
Publishers’ affiliate businesses are also at risk from browser changes to limit tracking
October 14, 2019
The Programmatic Marketer
From critic to believer: How Martin Sorrell changed his tune on Google and Facebook
October 11, 2019
WTF Series
The latest trend in ad tech fraud: Faking GDPR consent strings
October 11, 2019
Publishing in the Platform Era
LadBible looks to further shed bro image with revamped women’s site Tyla
October 11, 2019
Publishing in the Platform Era
G/O Media to shut down Splinter News
October 10, 2019
Subscriptions
Publishers pour money into paid marketing for their subscription products
October 10, 2019
Beyond Ads
The great unbundling: Why some high-priced strategic ad tech deals could unravel
October 10, 2019
Beyond Ads
Hearst pushes further into brand licensing with an Esquire capsule collection
October 10, 2019
Member Exclusive
The Rundown: Media consolidation wave is an effort to outlast, not outrun the industry
October 10, 2019
Content & Commerce
‘Contextual shopping’: Publishers are using model homes for retail experiences
October 10, 2019
Marketing on Platforms
‘Still test and learn’: TikTok’s European business expansion
October 9, 2019
Data Regulation
As the third-party cookie crumbles, publishers scramble for alternatives
October 9, 2019
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