Subscribe
|
Login
Reader
Digiday+ Member
Subscribe Now
Digiday+ homepage
FAQ
Account Overview
Logout
News
Digiday +
Podcasts
Events
Awards
News
Digiday +
Podcasts
Events
Awards
Hot Topics
The Programmatic Publisher
The Programmatic Marketer
Marketing on Platforms
Life Beyond the Cookie
Brands in Culture
Gaming & Esports
Modern Newsroom
All Topics
Login
Subscribe
My Account
Logout
Special Projects
Digiday+ Research
WTF Series
Newsletters
When CMOs pay for agents not agencies: S4 Capital’s AI gambit
Media
Marketing
Media Buying
Future of TV
Español
Special Projects
Digiday+ Research
WTF Series
Newsletters
Media Buying
Digiday @ Advertising Week
Omnicom Media Group makes its bid to determine incrementality in retail media via its CASA effort
October 18, 2023
Future of Measurement
IPG launches identity resolution cloud application as the industry prepares for a cookieless world
October 17, 2023
Digiday @ Advertising Week
Omnicom Media Group aligns with SSPs through its CASA initiative to fight fraud and MFA abuse
October 17, 2023
Member Exclusive
Media Buying Briefing: As UM and Walmart demonstrate, education is a key element to retail media growth
October 16, 2023
Generative AI
AI Briefing: Klarna hopes visual search in its e-commerce platform will help shoppers bridge in-person, digital gap
October 16, 2023
Digiday @ Advertising Week
Omnicom Media Group tackles standards across the media spectrum, starting with social
October 16, 2023
Strategizing for the Future
Media agencies develop new multicultural marketing strategies as client needs and targeting challenges arise
October 13, 2023
Marketing on Platforms
Google’s ‘unique’ status in the advertising paradigm emerges as its DOJ battles continue
October 13, 2023
Evolving Agencies
Stagwell Marketing Cloud’s Harris unit launches a new suite of AI-based tools
October 12, 2023
Generative AI
Adobe debuts new icon as a ‘nutrition label’ for generative AI content
October 11, 2023
Member Exclusive
Media Buying Briefing: What the Media Buying Summit revealed about agencies’ main pain points
October 9, 2023
Digiday Media Buying Summit
Media Buying Summit: Measurement issues still plague the business, but agencies hope their solutions help marketers
October 6, 2023
Marketing on Platforms
Media experts argue social media is no search rival in the DoJ’s antitrust tussle with Google
October 6, 2023
<
1
…
40
41
42
43
44
…
58
>
Looking for something?
