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Transparency brought down The Trade Desk’s Publicis deal but it may not be enough to win its other clients
Media
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Marketing
Retail Media Rewritten
Target looks to e-commerce, advertising investments to help grow the business
March 5, 2026
Evolving Agencies
‘The conversation has shifted’: The CFO moved upstream. Now agencies have to as well
March 4, 2026
Advertising around Politics
Why one brand reimbursed $10,000 to customers who paid its ‘Trump Tariff Surcharge’ last year
March 4, 2026
Generative AI
WTF is Meta’s Manus tool?
March 3, 2026
Generative AI
Agencies grapple with economics of a new marketing currency: the AI token
March 3, 2026
Generative AI
From Boll & Branch to Bogg, brands battle a surge of AI-driven return fraud
March 3, 2026
Generative AI
OpenAI’s ad push begins, and The Knot is co-piloting
March 3, 2026
Evolving Agencies
As holdcos restructure, BBDO reframes client relationships
March 3, 2026
Generative AI
Why Edward Jones’ agentic AI trial comes with limits
February 27, 2026
Navigating Economic Instability
Footwear brands navigate uncertainty after latest tariffs flip-flop
February 27, 2026
Generative AI
Brands at eTail Palm Springs share lessons on the ‘messy middle’ of building AI tools
February 26, 2026
The Programmatic Marketer
Despite 2025 revenue beats, The Trade Desk’s stock price falls sharply after earnings update
February 25, 2026
Advertising around Politics
Brands celebrate tariff reprieve, but fresh uncertainty looms
February 25, 2026
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