Marketing
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Ad execs enter crucial phase of Google’s Privacy Sandbox experimentation
March 19, 2024 • 5 min read -
Amazon sees opportunity amid the demise of third-party cookies
March 18, 2024 • 7 min read -
While advertisers are playing it cool, they’re hesitant to unleash their budgets on TikTok
March 18, 2024 • 6 min read -
The Rundown: Why anime is having a marketing moment in 2024
March 15, 2024 • 5 min read -
With UTA, Michael Kassan skirmish, why do Hollywood and Madison Avenue make for strange bedfellows?
March 15, 2024 • 7 min read -
Research Briefing: Facebook loses favor with publishers, brands and agencies
March 14, 2024 • 5 min read -
TikTok’s potential U.S. ban stirs marketers, spurs contingency planning
March 13, 2024 • 6 min read -
Adalytics report exposes the intricacies of made-for-advertising sites
March 11, 2024 • 4 min read