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SHAPING WHAT’S NEXT IN MEDIA
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Media
The Programmatic Publisher
‘Not a lot of experimenting going on’: Ad buyers cut back on ad format experimentation
September 30, 2020
Content & Commerce
‘We want to drive more transactions’: As e-commerce sales accelerate, more media dollars are going to Pinterest
September 30, 2020
Publishing in the Platform Era
‘Taking a bite’: Major political and news headlines are sucking up all the oxygen on Facebook
September 29, 2020
Media
Food52 jumps further on the streaming bandwagon with its new OTT app
September 29, 2020
Media
‘All taking a chance on each other’: Jasper Wang on Defector Media’s collective ownership structure
September 29, 2020
Member Exclusive
Back in the fold: For many advertisers, just a commitment from Facebook to change is enough to return
September 29, 2020
Managing Through Crisis
Deep Dive: How media buying execs are adapting to the challenges and changes of 2020 and beyond
September 28, 2020
WTF Series
WTF is Dovekey
September 28, 2020
Future of Work
‘One debt companies are building up is burnout’: Ad tech embraces the four-day working week
September 28, 2020
Marketing on Platforms
Snapchat is pitching high-frequency, high-reach ‘Platform Burst’ ad campaigns
September 28, 2020
Media
Bloomberg Media is going deeper into OTT by expanding its social-first video brand QuickTake
September 28, 2020
The Programmatic Publisher
‘Total whack a mole’: Rogue political ads create mounting brand safety problems for publishers
September 25, 2020
Modern Newsroom
‘An election night that could last weeks’: How news publishers are updating their digital strategies for the results long haul
September 25, 2020
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