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Publisher ad supply fell by up to 40% in Q2 as AI search choked the open web
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Media Buying
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Media Buying Briefing: The upfront has started to move, as sports leads the way again
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By the numbers: Liftoff’s IPO tests ad tech’s mettle on the public markets
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Evolving Agencies
Overheard: Revisiting the K2 Report on media agency practices like rebates and principal media
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Media Buying Briefing: Dentsu’s agentic ambitions and how it plays out in the upfronts
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Future of Marketing Briefing: OpenAI is working with Skai to bring retail and commerce advertisers into ChatGPT
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Business of TV
Universal Ads must pass the pizza test if it’s to steal ad dollars from social
May 28, 2026
The Programmatic Marketer
Knower Tech hires Prebid’s Racic to helm a new data curation offering for buy and sell sides
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Strategizing for the Future
After Publicis’ LiveRamp deal, marketers are still working out what to worry about — and why
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Ad Tech Briefing: Agencies reposition for the agentic era
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Media Buying Briefing: Production and media squeeze lead brands to run campaigns for longer
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The Business of AI
Why WPP’s AI boss believes agents are still in the ‘teenage sex’ stage of development
May 22, 2026
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