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Media Buying
AI Revenue Generation
‘Identity is the qualifier for AI’: Publicis’ $2.2 billion LiveRamp deal is a bet that whoever controls the data owns the AI era
May 18, 2026
Member Exclusive
Ad Tech Briefing: The downstream implications of Publicis Groupe’s $2.2 billion bet on LiveRamp
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Upfronts
Why Amazon and YouTube pitched operating systems, not just TV inventory at this year’s upfront
May 18, 2026
The Creator Economy
Influencer boost budgets are throwing gas on social video spending fire
May 18, 2026
Digiday+ Media Buying Briefing
Media Buying Briefing: What buyers expect out of this year’s upfront marketplace
May 18, 2026
The Programmatic Marketer
Inside The Trade Desk’s Claude-powered campaign agent
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The Programmatic Marketer
‘We should own it’: Hershey’s programmatic chief on AI agents and media mix modeling
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The Programmatic Marketer
By the numbers: Ad tech’s quarter of mixed fortunes
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Ad Tech Briefing: Accountability in adland’s agentic era?
May 12, 2026
Upfronts
Amazon positions live sports portfolio as leverage to pry open upfront dollars
May 12, 2026
Digiday Programmatic Marketing Summit
Why Duluth trusts AI agents with bidding, but not brand storytelling
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Member Exclusive
Media Buying Briefing: Takeshi Sano is making the rounds for Dentsu — is it enough?
May 11, 2026
Upfronts
‘There’s a big shift’: Amazon is turning the upfront into a pitch for its ad tech, not just primetime
May 8, 2026
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