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Media Buying
Media Buying
How Criteo is turning LLMs into its next big advertising channel
December 8, 2025
Retail Media Rewritten
WPP estimates commerce media spending to overtake TV this year
December 8, 2025
Member Exclusive
Media Buying Briefing: Overheard at DPMS — How agencies grapple with AI in programmatic
December 8, 2025
The Programmatic Marketer
The Trade Desk loosens its grip on pricing amid buyer pressure
December 3, 2025
AI Revenue Generation
Criteo CEO Michael Komasinski on agentic commerce, experiments with LLMs, and M&A rumors
December 3, 2025
Member Exclusive
Ad Tech Briefing: The Programmatic Governance Council is a bid to reset power dynamics
December 2, 2025
Member Exclusive
Media Buying Briefing: Understanding 24 Seven’s move to become a mini-holdco with three complementary agencies
December 1, 2025
Media Buying
OpenAI’s new ChatGPT shopping tool promises ‘in-depth’ research — just not for Amazon products
December 1, 2025
Digiday+ Research
Overheard in the Media Agency Report: How Assembly, IPG, Horizon and others use AI and will spend on ads in 2026
November 28, 2025
Media Buying
Instacart tripled its smart cart store count this year
November 28, 2025
Bold Call
Intended or not, the new Omnicom will forever change agencies as we’ve known them
November 26, 2025
Member Exclusive
Ad Tech Briefing: Pragmatism, not idealism, will determine the fate of Google’s ad tech empire
November 25, 2025
The Confessions
‘We got scared’: Confessions of an ad tech exec’s AI agent experiment
November 25, 2025
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