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Transparency brought down The Trade Desk’s Publicis deal but it may not be enough to win its other clients
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Marketing on Platforms
High-end gym chain Orangetheory cut its cost per lead in half using artificial intelligence
February 20, 2018
Marketing
Why BankMobile launched an online magazine
February 20, 2018
Glossy
Coty’s investment in peer-to-peer beauty brand Younique is paying off
February 20, 2018
Marketing on Platforms
Facebook ad exec’s Russia tweets show the perils of transparency
February 19, 2018
Marketing
‘The biggest challenge is overcoming people’s apathy’: Inside Simple’s marketing strategy
February 19, 2018
Agency Culture
‘The schoolyard has been replaced by the office’: The bullying problem at agencies
February 19, 2018
Marketing on Platforms
Oreo hopes to see ‘Pokemon Go’ success in its own scavenger hunt AR game
February 16, 2018
Agency Culture
‘It lost its community of innovation’: Why agencies are skipping SXSW this year
February 15, 2018
Marketing
Barton F. Graf’s Gerry Graf on learning to love rejection
February 15, 2018
Marketing
How big tech and retail are inspiring consumer innovation at Wells Fargo
February 15, 2018
Member Exclusive
Digiday Research: Third-party data is a big problem in digital ad campaigns
February 14, 2018
Agency Culture
‘One drink became five’: Ad agency couples tell their stories on Valentine’s Day
February 14, 2018
The Programmatic Marketer
Pitch deck: How AT&T is differentiating from the duopoly
February 14, 2018
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