Tim Peterson

Tim Peterson

The Programmatic Publisher

As programmatic ad revenue grows, publishers adapt sales team structures
Future of TV

Chive spins out new company for streaming content to bars, cruise ships and elsewhere
Future of TV

‘Advertisers think it’s just like buying digital’: Myths of connected TV advertising
Member Exclusive

‘Walled garden’: Roku is trying to control ads inside publishers’ connected-TV apps
Modern Newsroom

Quartz forms Quartz AI Studio with $250k grant from Knight Foundation
Member Exclusive

The Washington Post scrapped many programmatic tools to comply with GDPR
Future of TV

Facebook is shutting down its connected-TV ad network
Future of TV

SoulPancake is betting on a digital-to-TV-pilot strategy to gain a competitive edge
Member Exclusive

How TV networks are managing their ad businesses’ migration to connected TV
Brands in Culture

‘The cultural Super Bowl’: How ComplexCon tapped into the allure of streetwear culture
Subscriptions

Axios is on track for $20 million in revenue, ‘outside shot’ at profitability
Member Exclusive

‘Doesn’t really sit anywhere’: Connected TV is up for grabs between TV and digital ad buyers
Future of TV

In the fledgling connected-TV market, buying ads direct is often cheaper

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