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How Google took control over online advertising, according to those who watched it happen
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Seb Joseph
Seb Joseph
The Programmatic Publisher
Programmatic TV ads are coming to Sky next year
The Programmatic Marketer
More specialists, more control: Inside Deutsche Telekom’s ad tech strategy
Member Exclusive
GlaxoSmithKline is taking programmatic in-house
Digiday @ DMEXCO
Dmexco briefing: Connected TV is ad tech’s new darling
Digiday @ DMEXCO
Dmexco briefing: Has ad tech reached peak Dmexco?
The Programmatic Marketer
‘There’s just so little trust’: Marketers have growing suspicions of kickbacks in ad tech
Digiday @ DMEXCO
Advertisers head to Dmexco to sharpen their ad tech acumen
Marketing on Platforms
Facebook introduces new brand-safety measures, but advertisers say it doesn’t go far enough
Future of TV
Eleven Sports streams soccer matches for free on Facebook to lure new subscribers
Agency Culture
New CEO Mark Read: WPP is ‘impenetrable to understand’
Member Exclusive
‘Management thought media buying was just about saving money’: Confessions of a marketer
Media
The state of advertising on Instagram Stories in five charts
Agency Culture
The key challenges Mark Read must address as WPP CEO
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