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Reach CEO touts Google AI deal as a template, steps up pressure on OpenAI over scraping
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7 spots left to attend:
Join us Oct. 26-28 in Newport Beach for the Digiday Media Buying Summit
SECURE YOUR SEAT
Sam Bradley
Sam Bradley
The Programmatic Marketer
Stagwell is building its own AI media curation marketplace
Strategizing for the Future
‘Future of targeting’: Media agencies tentatively explore vector-based planning
The Sports Marketing Playbook
NASCAR rebuilds its commercial engine to tempt back motorsports fans
Member Exclusive
Media Buying Briefing: How Mediasense and other consultancies are girding for a busy second-half
The Sports Marketing Playbook
Nike versus Adidas: Who’s spending more in race to claim the World Cup crown?
Business of TV
Advertisers look for advantage in Sky’s ITV deal
The Creator Economy
Dentsu strikes Meta deal to build plumbing for mass influencer activation
WTF Series
WTF is AI poisoning?
The Rundown
What will NBCU’s conscious uncoupling from Comcast mean for brands?
The Sports Marketing Playbook
How the Chicago Bulls retooled their sponsorship business to meet CMO data demands
Member Exclusive
Future of Marketing Briefing: CMOs are still haunted by hard questions about value of ad creative
The Sports Marketing Playbook
Nike versus Adidas: Who’s winning the World Cup’s brand head to head?
The Sports Marketing Playbook
Google’s World Cup brand counterattack highlights shifting search behavior
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