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AI is turning ad tech into a fight for the brain behind the buy
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8 spots left:
Join us Dec. 1-3 in Nashville for the Digiday Programmatic Marketing Summit
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Sam Bradley
Sam Bradley
Business of AI
The case for and against AI token capping
Brands in Culture
Ogilvy and CAA launch partnership to clone celebrity talent for AI ads
The Programmatic Marketer
Why Liquid Death’s media chief is determined to break away from LiveRamp
Digiday Media Buying Summit
Agencies find AI overuse is leading to brief bloat
Data & Privacy
Case for and against – sticking with a Publicis-owned LiveRamp
Marketing on Platforms
Google search loses its free pass with buyers
Digiday Media Buying Summit
Amid growing tension over workplace AI, agencies have a window to reimagine staffing
Managing Through Crisis
Midterm political spending throws spanner into regional advertiser holiday plans
Member Exclusive
Media Buying Briefing: Brands push toward retail and social while buyers ponder storm clouds
Business of TV
Media buyers chart path for brands and sponsors through high NBA demand
The Sports Marketing Playbook
How Amazon turned its Thursday Night Football into a two-pronged pitch to capture ad dollars
Member Exclusive
Future of Marketing Briefing: The holdcos long, awkward courtship of the C-suite
Zero-click Future
Brands turn to content series and Jimi Hendrix to improve AI search performance
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