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Brands’ interest in “Grand Theft Auto” is mounting — but questions about brand safety remain
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12 SPOTS LEFT:
Join us at the Digiday Publishing Summit from March 24-26 in Vail
VIEW EVENT
Michael Bürgi
Michael Bürgi
Member Exclusive
Media Buying Briefing: What you’ll learn at the Media Buying Summit this week
Evolving Agencies
Stagwell outpaces the other holding companies in growth, thanks to ‘digital Wheaties’
Gaming & Esports
Enthusiast Gaming hires Nick Brien to refine the approach to marketers and agencies
Member Exclusive
Media Buying Briefing: Holding companies and attention metrics, a KPI or a currency?
Evolving Agencies
Stagwell folds YML into Code and Theory network to blend tech expertise with creative chops
Evolving Agencies
Agency holding company 2022 earnings healthier than expected as big brands continued to spend on marketing
Super Bowl
Advertisers can feel good about Super Bowl LVII’s ratings, even if viewers didn’t love every ad
Evolving Agencies
Dentsu’s podcast celebrating Black empowerment tries to do its part to fill the advertising inequity gap
Member Exclusive
Media Buying Briefing: How will independent agencies fare this year?
Marketing on Platforms
Tinuiti’s Q4 digital ads report shows soft pricing but promise for performance channels
Member Exclusive
Media Buying Briefing: Cinema advertising makes a play for more video ad dollars, but will buyers pay up?
Beyond Ads
How NFTs could evolve for brands — now that marketers know what they actually are
The Programmatic Marketer
How The Trade Desk went from media agency BFF to frenemy
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