Max Willens

Max Willens

Modern Newsroom

How The New York Times plans new subscription products
Publishing in the Platform Era

How Kiplinger uses Facebook ads to grow its newsletters
Modern Newsroom

How The Washington Post is building its tech platform, Arc
Modern Newsroom

Why Viacom is expanding its live events
Subscriptions

Publishers try to use ad annoyance as a lure to subscribers
Subscriptions

Ad tech vendors are pitching themselves to publishers as subscription saviors
Content & Commerce

Gizmodo Media Group is rolling out a new commerce site, The Inventory
Content & Commerce

The Business Journals is launching services to diversify its revenue
Audio Anywhere

Podcast network Radiotopia is expanding its member-paid benefits
Content & Commerce

After selling $15 million of gravity blankets (really), Futurism created an 8-person team to develop more products
Publishing in the Platform Era

At NewFronts, Refinery29 announces expansion of pop-up series 29Rooms
Publishing in the Platform Era

‘The plan was never to be Facebook-only’: Insider continues to diversify amid Facebook reach declines
Future of TV

‘Good Morning America’ eyes direct connections

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